NASHVILLE |DT: JANUARY 9, 2012
FR: LIBBY COFFEY/ALEXANDRA GREENBERG/JOHN OCHOA
MSO
‘RE:GENERATION’
TEAMS WITH ESPN FOR WORLD PREMIERE OF MARK RONSON’S “A LA MODELISTE” VIDEO
—FEATURING ERYKAH BADU, TROMBONE SHORTY, MOS DEF, ZIGABOO MODELISTE AND MEMBERS OF THE DAP KINGS–
DURING THE ALLSTATE BCS NATIONAL CHAMPIONSHIP TODAY, JANUARY 9, 2012
IN ASSOCIATION WITH THE GRAMMYS®, HYUNDAI VELOSTER PRESENTS
‘RE:GENERATION MUSIC PROJECT‘
MUSIC TO BE ON ESPN’S DAY-LONG BCS CHAMPIONSHIP COVERAGE
‘RE:GENERATION’ DOCUMENTARY FILM DUE IN THEATRES FEBRUARY 16
The RE:GENERATION MUSIC PROJECT, produced in association with The GRAMMYs® and presented by Hyundai Veloster, is teaming up with ESPN, for the world premiere of Mark Ronson’s “A La Modeliste” music video. Today, Monday, January 9 ESPN will debut the video–which also features Erykah Badu, Trombone Shorty, Mos Def, Zigaboo Modeliste and members of the Dap Kings—during their live telecast of the Allstate BCS National Championship in New Orleans. Other songs from the project’s documentary will be used throughout ESPN’s day-long programming around the Allstate BCS National Championship and on ESPN.com’s music page.
The RE:GENERATION MUSIC PROJECT examines the history of different music through the eyes of five of the most influential electronic producer/DJ’s in music today. For the project, Mark Ronson, DJ Premier, The Crystal Method, Pretty Lights and Skrillex each take a specific musical style and explore it by writing and recording a brand new track with a grouping of influential collaborators in that genre. The entire experience comes to life in the RE:GENERATION feature documentary directed by award-winning documentarian Amir Bar-Lev (“MY KID COULD PAINT THAT,” “THE TILLMAN STORY”).
RE:GENERATION will enjoy a unique nationwide, one-night only theatrical release in select cities and venues on February 16, 2012, with encore screenings to be scheduled for February 23. For ticket and theater information log on to: www.regenerationmusicproject.com or www.facebook.com/regenerationmusicproject.
In the film, current five-time GRAMMY®-nominated artist Skrillex heads into a Los Angeles studio with members of the iconic rock band The Doors to collaborate on a new song, “Breakn’ A Sweat.” Meanwhile, The Crystal Method touched down in Detroit to work with Martha Reeves of The Vandellas and The Funk Brothers on the R&B number “I’m Not Leaving.” Mark Ronson created a southern brew of New Orleans jazz in “A La Modeliste” that boasts a veritable all-star cast of Erykah Badu, Trombone Shorty, Mos Def, Zigaboo Modeliste and Members of The Dap Kings. DJ Premier tapped NAS and Boston’s very own Berklee Symphony Orchestra for his “Regeneration,” and the documentary culminates in Nashville on the dusty intergalactic twang of Pretty Lights‘ “Wayfaring Stranger” featuring vocals from LeAnn Rimes and Dr. Ralph Stanley.
Experience the music of the RE:GENERATION MUSIC PROJECT now at:
Watch
DJ Premier “Regeneration” featuring NAS and the Berklee Symphony Orchestra
http://www.youtube.com/watch?v=kiMb45BSLQ8
The Crystal Method “I’m Not Leaving” featuring Martha Reeves and The Funk Brothers
http://www.youtube.com/watch?v=Cqqwe2WiuGA
Pretty Lights “Wayfaring Stranger” featuring LeAnn Rimes and Dr. Ralph Stanley
http://www.youtube.com/watch?v=mVm2ABZrITw
Listen
Mark Ronson “A La Modeliste” featuring Erykah Badu, Tromobone Shorty, Mos Def, Zigaboo Modeliste and members of The Dap Kings
http://www.youtube.com/watch?v=yAP4Y0r8BB4
Skrillex “Breakn’ A Sweat” featuring Members of The Doors (Ray Manzarek, Robby Krieger, John Densmore)
http://www.youtube.com/watch?v=E0PfECI4IH0
The RE:GENERATION MUSIC PROJECT is being produced by GreenLight Media & Marketing, LLC.
Follow the RE:GENERATION Music Project at:
www.regenerationmusicproject.com
www.facebook.com/regenerationmusicproject
www.twitter.com/regenerationmp
Check out the RE:GENERATION trailer on YouTube
http://youtu.be/iLlxvrXURoo
# # #
For more information on the RE:GENERATION Music Project, contact:
MSO PR 818 380 0400
Alexandra Greenberg x223, agreenberg@msopr.com
Libby Coffey x224, lcoffey@msopr.com
John Ochoa x230, jochoa@msopr.com
