DT: MARCH 25, 2013
FR: ALEXANDRA GREENBERG/JOHN OCHOA
MSO
TOKiMONSTA FEATURING MNDR
“GO WITH IT” VIDEO PREMIERES TODAY ON VIMEO
VIEW IT AT: HTTPS://VIMEO.COM/62558095
SINGLE APPEARS ON ‘HALF SHADOWS’
DUE OUT APRIL 9 ON ULTRA MUSIC
RECORD RELEASE PARTIES SET FOR APRIL 9 IN NYC
AND APRIL 10 IN SAN FRANCISCO
On “Go With It,” TOKiMONSTA unleashes a forward thinking production of rhythmic beats with strong melodies, supported with an uplifting vocal by MNDR. Today (March 25) the Los Angeles-based songwriter/producer/beatmaker celebrates the premiere of its accompanying video as a VIMEO Staff Pick at: https://vimeo.com/62558095
Filmed at The Roosevelt Hotel in Hollywood and other locations in Southern California, TOKiMONSTA collaborated with visual artists High5Collective who’ve who have recently created videos for Alexander Spit and Felix Da Housecat. Prominent Hollywood marketing and promotions manager Bo Burroughs is the featured lead, while TOKiMONSTA and MNDR have cameos in it as well. “Go With It” was released as a single on Ultra Music in late February and will appear on her new studio album HALF SHADOWS that’s set for release April 9.
Already “Go With It” has received critical acclaim in the blogsphere:
“This is a ladyforce to be reckoned with. L.A.’s illustrious beatmaker TOKiMONSTA collaborated with MNDR for the drizzly pop single, ‘Go For It’ on Ultra. The result is poppier than we’re used to from TOKi, and she wears it well.” – Halley Bondy, MTV IGGY (2/27/13) “The producer’s skills truly shine in this percussion driven track. With beats and synths flowing together along with MNDR’s alluring lyrics, TOKiMONSTA demonstrates her ability to blend styles effortlessly. And once again she’s able to been she’s capable of stepping outside of her niche and give us another booming single.” – Clyde Irwin Barretto, PREFIX (3/14/13) “Beat mistress TOKiMONSTA (Jennifer Lee) has always been the one to produce exotic instrumentals ranging from downtempo to experimental. This Los Angeles based producer has always won our hearts with her conceptual textures blended with hints of vintage effects while using a vast synth palette. Her latest single ‘Go With It’ features the powerful pop vocals of MNDR. This particular piece is a bit off the usual trail for TOKiMONSTA, in respects to the vibes and mood. Typically, her work has an underlying dark tone. ‘Go With It’ marks a change-up in her style, as she produces a lighter and more uplifting type of beat. Coupled with lyrics sung brilliantly by MNDR, it makes for a great atmospheric feeling with an overall warm feeling.” “The Los Angeles native is one of the most exciting female artist/producers out there today, and ‘Go With It’ features synth-pop duo MNDR (of ‘Bang Bang Bang’ fame). If this song is any indication of what is to come on TOKiMONSTA’s album [Half Shadows], it’s something to look forward to. ‘Go With It’ is an ambient, R&B-infused soundscape that flows through speakers like smoke from the tip of a cigarette. The vocals are subtle but strong, layered over the beating of a conga drum—an instrument that I feel is sorely underused. This one is definitely going to be in heavy rotation.”—Jennsdrunk, PIGEONS & PLANES (3/4/13) “Driven by a combination of drum sounds, synths, and computerized sounds effects, LA native producer TOKiMONSTA returns today with a new single titled ‘Go With It.’ This infectious dance number mixes an eclectic collection of sounds as backdrop for the smooth vocals of singer MNDR to deliver a catchy single. It has been awhile since we heard new material from either of the two artists and this airy gem is a definitely an answer to fans’ prayers. TOKiMONSTA has been capitalizing on the synth-pop sound and her buzz keeps growing on the underground.” “This matchup stands as one of those that could be called ‘perfect.’ MNDR gained notoriety for her angelic voice, and TOKiMONSTA gained her fan adoration through angelic (read dazzling) production. Pun intended, the collab was a match made in heaven (insert rimshot here). ‘Go With It,’ the second drop from the aforementioned album [Half Shadows] is lightweight aural ambrosia combining TOKi’s dancing chimes and conga style drum patterns with MNDR’s signature Metatronic vocals. One of the reasons it took us so long to post this on the SF URB side was that we were too busy repeating the track and discussing new ways to fit angelic terms into our piece.” – Phil Nacionales, URB (2/28/13) |
Listen to “Go With It” here: http://youtu.be/GGEvu4H9qVg.
Known for her unique take on indie electronic/R&B/dance music, TOKiMONSTA’s classical upbringing and eclectic music taste has allowed her to create vast textural soundscapes—a reverberation that fuses vintage sensibilities with progressive inclinations. Not only has she caught ears of many as a different dimension of Los Angeles-based music, TOKiMONSTA (Jennifer Lee) is notably the first female to join Flying Lotus’ crew/label BRAINFEEDER, which is on the forefront of the LA music scene.
Due out on April 9 on Ultra Music, HALF SHADOWS features 13 new studio productions including her two most recent singles: “The Force” featuring eclectic rapper Kool Keith and “Go With It.” Inspired by one of her favorite books–Kafka On The Shore by Haruki Murakami—HALF SHADOWS takes the listener on a mind-bending sonic journey. There are vocal collaborations with Los Angeles songwriter and vocalist Gavin Turek, (who also appeared on TOKi’s Creature Dreams EP), Andreya Triana, a British songstress from the Ninja Tune family, and Jesse Boykins III, an emerging soul singer from Chicago by way of NYC. There are also tracks such as “808,” named for the Roland drum machine, “Soul To Seoul,” an homage to TOKi’s Korean lineage, and “Waiting For The Break of Dawn.”
TOKiMONSTA’s complete list of tour dates follow here which include record release events in NYC and San Francisco:
DATE | CITY | VENUE | |
Tues | 4/9 | New York, NY | Music Hall of Williamsburg |
Wed | 4/10 | San Francisco, CA | DNA Lounge w/MNDR |
Mon | 5/27 | Detroit, MI | Movement Festival |
Fri | 5/31 | Morrison, CO | Red Rocks Amphitheatre |
“Go With It” is available now via iTunes at http://bit.ly/Wd0TGT.
www.TOKiMONSTA.com
www.twitter.com/tokimonsta
www.facebook.com/tokimonsta
soundcloud.com/TOKiMONSTA
TOKiMONSTAmusic.tumblr.com
MSO Press Releases & Assets:
http://www.msopr.com/n/client-roster/tokimonsta/
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For more information on TOKiMONSTA, contact:
MSO 818 380 0400
Alexandra Greenberg x223, agreenberg@msopr.com
John Ochoa x231 (Tour), jochoa@msopr.com