KREWELLAClient Biography
Biography
Chicago’s West Loop was once known as one of the
Midwest’s busiest manufacturing corridors. But soon, thanks to a new EP dubbed PLAY HARD, it may be known for a
sound manufactured by one of America’s
most exciting new electronic music acts: KREWELLA.
Jahan, Yasmine
and Rainman, who live in and create
music in the gritty yet artsy neighborhood, burst onto the national stage with
their debut video “Killin’ It” in
early 2012, racking up Facebook
likes and spreading virally around the globe via Twitter as EDM fans swooned
over KREWELLA’s unique brand of
dubstep-infused electronic music with catchy female vocals. However, KREWELLA insists that they are just
getting started.
“We
get pigeonholed into being 'dubstep' a lot, but only one of the tracks on our
EP is actually dubstep,” says Kris
Trindl aka ‘Rainman,’ beatmaker
and one third of KREWELLA.
“People like to put us in a box, but we just like good music….if it’s between
100BPM to 170 BPM we’ll figure out a way to make it work and have a good time
with it,” the producer and DJ says. “We just make music that we love.”
Jahan Yousaf, who co-writes lyrics along with her
sister Yasmine Yousaf, help Rainman create KREWELLA’s signature sound. Tracks from their debut EP PLAY HARD, embody this signature
sound, luring in listeners with melody and sensuality before Skrillex-worthy
drops send fans into frenetic fits of EDM bliss. Kris’ masculine, pounding beats are offset by cooing vocals from
both sisters, often resulting in a dizzying, heady mélange that sometimes veers
into pop territory.
“Thanks
to the internet, we grew up on a plethora of genres…KREWELLA is basically a product of the music that we were raised
on—ranging from pop, to punk, to metal,” says Jahan. "Every track on the PLAY HARD EP embodies a different subgenre of EDM ranging
from dubstep, to progressive house, to moombahton." Demand has proved so
strong for KREWELLA’s signature
sound that they have had to adjust touring plans from small clubs to major
festival dates this year.
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