DATE: OCTOBER 17, 2006
FROM: TODD BRODGINSKI
“CREAM: CLASSIC ARTISTS”
IMAGE ENTERTAINMENT TO RELEASE FULLY AUTHORIZED
DOCUMENTARY ON THE ICONIC SUPERGROUP;
2-DISC SET FEATURES INTERVIEWS WITH ERIC CLAPTON, JACK BRUCE & GINGER BAKER AND OTHERS
Hailed as rock music’s first “supergroup” that set new standards of musicianship with their dynamic blend of rock and blues, CREAM–ERIC CLAPTON, JACK BRUCE AND GINGER BAKER–shot to stardom in 1966 and released four landmark albums before breaking up two short years later in 1968. Now the whole story behind the hugely influential group’s formation, the massive success and the break-up is being told in a fully authorized documentary which will be released in the U.S. November 21 by Image Entertainment, Inc. (Nasdaq: DISK) and Impact Film Sales Ltd. The two-disc set features new interviews with CLAPTON, BRUCE and BAKER as well as rock contemporaries, journalists and music industry associates, plus rare performance footage and photos. The CREAM: CLASSIC ARTISTS DVD also includes a bonus audio CD with previously unreleased versions of five tracks from a 1967 radio performance in Sweden (“NSU,” “Steppin’ Out,” “Traintime,” “Toad” and “I’m So Glad”).
Associated with different bands in the burgeoning British blues-rock scene, guitarist/vocalist ERIC CLAPTON, bassist/vocalist JACK BRUCE and drummer GINGER BAKER joined forces in 1966, quickly gaining acclaim for smash hits like “I Feel Free,” “Sunshine Of Your Love” and “White Room” and their powerful performances where the songs took on a new life with brilliantly extended musical passages. CREAM toured the U.S. and Europe incessantly and released four albums before being driven apart by internal conflict. In this revealing film, the stories of how CLAPTON, BRUCE and BAKER got together, their quick rise to fame and the personality clashes that broke the group are all told by the people who were there.
Beyond the band, interviewees include Atlantic Records’ Ahmet Ertegun, Jim Marshall (Marshall Amps), Chris Squire (Yes), Paul Jones (Roosters/Manfred Mann), promoter Harvey Goldsmith and others. The film explores the group members’ prior bands and the formation of CREAM, plus their creative process, recording, touring and brief reunion when they performed at their Rock & Roll Hall of Fame induction in 1993. The documentary goes on to explore why, 37 years after they broke up, the groundbreaking band reunited in 2005 for wildly successful performances at London’s Royal Albert Hall and at Madison Square Garden in New York City, an event hailed as one of the biggest in the storied venue’s history.
CREAM: CLASSIC ARTISTS–the first in a series of “Classic Artists” rockumentary DVDs from Image Entertainment and Impact Film Sales, Ltd–was directed and executive produced by Impact’s Jon Brewer. British rock journalist Chris Welch–author of the Cream biography “Strange Brew” and one of the key early writers on the emerging British pop scene of the ‘60s who interviewed just about every major band for Melody Maker–was interviewed throughout, and conducted many of the interviews himself. Longtime rock scribe and Rolling Stone senior editor David Fricke was also interviewed extensively.
CREAM’s album releases include Fresh Cream (1966), Disraeli Gears (1967), Goodbye (1969) and the half studio/half live Wheels of Fire (1968), which was the first double album ever to sell a million copies.
CREAM: “CREAM: CLASSIC ARTISTS”IMAGE ENTERTAINMENT TO RELEASE FULLY AUTHORIZED
DOCUMENTARY ON THE ICONIC SUPERGROUP; 2-DISC SET FEATURES INTERVIEWS WITH ERIC CLAPTON, JACK BRUCE & GINGER BAKER AND OTHERS