EXCLUSIVE DOLLY PARTON COLLECTOR’S ITEMS NOW ON SALE AT CRACKER BARREL

       EXCLUSIVE DOLLY PARTON COLLECTOR’S ITEMS
NOW ON SALE AT CRACKER BARREL

 

LEBANON, Tenn. – (March 23, 2009) –  Dolly Parton fans across the country will be heading to Cracker Barrel Old Country Store® today to be one of the first to enjoy Dolly’s newest CD, Backwoods Barbie – Collector’s Edition, which is available only at Cracker Barrel and features three songs that have never been released before. If they are lucky, they’ll also get a chance to sit in a limited edition Dolly Parton pink rocker. Only 1,350 of these rockers have been made so each Cracker Barrel unit has only a couple for sale. Once these are gone, they are gone!

“The Rocking Chair has long been an icon for Cracker Barrel, so this is a great way to bring Cracker Barrel and Dolly Parton together,” says Peter Keiser, Vice President of Marketing.  “This is the first time we have created a special edition rocker in honor of a country music star. Ever since the news about this got out, we have been receiving phone calls and emails from guests who want to be on the top of the list to get their Dolly rocker,” he added. The only way to get your limited edition Dolly rocker is to go to Cracker Barrel, or to order one of the few that have been reserved for sale at www.crackerbarrel.com. Each rocker features a pewter plate on the back engraved with its unique number and has been skillfully hand-assembled by Tennessee craftsman. The Dolly rockers are priced at $199.

Cracker Barrel is also offering The Official – Collector’s Edition – Dolly Parton Photo Album, a hardcover, glossy photo book that features Dolly’s life story and photos from her very early years right up until today. Many of Dolly’s glamorous outfits and fabulous hairstyles are documented in full color. The book also features album-cover art and pictures of magazines whose covers Dolly has graced. Priced at $24.99, this book is available only at Cracker Barrel.

And Dolly’s newest CD, Backwoods Barbie – Collector’s Edition, which features three songs that have never been heard before, goes on sale today. The three new songs–“Rose of My Heart,” “Hallelujah Holiday,” and “Berry Pie"– were selected by Dolly herself from her extensive catalog.  “I wanted the songs I chose specifically for this release to reflect how I feel about Cracker Barrel and all the good things you can find there,” said Dolly.  “I think it’s important for there to be an authentic connection to the heritage that Cracker Barrel and I share.” The CD also features brand new photos and artwork. Backwoods Barbie Collector’s Edition with 15 tracks, including the three new songs, is priced at $11.99.

Backwoods Barbie – Collector’s Edition is the latest project in an impressive collection of exclusive music available only at Cracker Barrel. It follows a number of exclusive releases in 2008 – November’s release of Bill Gaither’s Homecoming Hymns, the August release of Kenny Rogers: 50 Years, the July release of Ricky Skaggs’ The High Notes and the April release of Aaron Tippin’s He Believed.  Over the last few years, Cracker Barrel has released exclusive CDs featuring Alison Krauss & Union Station, Josh Turner, Amy Grant, Sara Evans, and Charlie Daniels.

 
About Cracker Barrel
Cracker Barrel Old Country Storeâ restaurants provide a friendly home-away-from-home in their old country stores and restaurants.  Guests are cared for like family while relaxing and enjoying real home-style food and shopping that’s surprisingly unique, genuinely fun and reminiscent of America’s country heritage…all at a fair price. The restaurant serves up delicious, home-style country food such as meatloaf and homemade chicken n’ dumplins as well as its signature biscuits using an old family recipe. The authentic old country retail store is fun to shop and offers unique gifts and self-indulgences.

Cracker Barrel Old Country Store, Inc. (Nasdaq: CBRL) was established in 1969 in Lebanon, Tenn. and operates 588 company-owned locations in 41 states.  Every Cracker Barrel unit is open seven days a week with hours Sunday through Thursday, 6 a.m. – 10 p.m., and Friday and Saturday, 6 a.m. – 11 p.m.  For more information, visit: www.crackerbarrel.com.

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