DT: JUNE 10, 2010
FR: LIBBY COFFEY/ALEX GREENBERG-MSO
626-676-4993/ LCoffey@msopr.com
HARLEY-DAVIDSON®
RIDES INTO BONNAROO
TEAMS WITH SPIN FOR EXCLUSIVE ARTIST INTERVIEWS FEATURING
DR. DOG, OK GO, THE GASLIGHT ANTHEM, WAYNE COYNE AND DENNIS COYNE, WEEZER, NORAH JONES, THE AVETT BROTHERS
AND MANY MORE
HARLEY-DAVIDSON®–the world-renowned motorcycle company–will have a tent at the Bonnaroo Music Festival this week (Thursday, June 10 through Sunday, June 13). The HARLEY-DAVIDSON tent at Bonnaroo will be open daily from 11:00 AM-8:00 PM and can be found in the festival’s “Centeroo” area diagonal from the Ferris wheel.
This year’s Bonnaroo features over 125 acts ranging from Dave Matthews Band, Jay-Z and Kings of Leon, to LCD Soundsystem, Phoenix, Weezer, Kid Cudi and many more. To help bring the music to the masses, HARLEY-DAVIDSON is joining forces with the leading music publication SPIN magazine for exclusive artist interviews, including: Dr. Dog, OK Go, The Gaslight Anthem, Wayne Coyne and Dennis Coyne, Weezer, Norah Jones and The Avett Brothers. Taking place on-site at the HARLEY-DAVIDSON tent, fans can drop in to watch their favorite Bonnaroo acts do these intimate interviews live.
Here’s a preview of Friday and Saturday’s exclusive SPIN interview schedule:
FRIDAY, JUNE 11: SATURDAY JUNE 12:
Dr. Dog – 1:15 PM Weezer – 2:15 PM
OK Go – 3:00 PM Norah Jones – 5:30 PM
Gaslight Anthem – 4:00 PM Avett Brothers – 7:00 PM
Wayne Coyne and Dennis Coyne – 6:00 PM
Also at the HARLEY-DAVIDSON tent, festival-goers who are curious about motorcycles can try the unique “Thrill of the Throttle” riding experience on specially set up stationary Dark Custom bikes. These bikes allow riders to jump on, start up, rev the engine and shift through the gears without moving while an H-D rep shows them the ropes. The “Thrill of the Throttle” rides will be available daily at the H-D tent throughout the four-day festival.
In addition, visitors to the H-D tent can check out the Dark Custom line of motorcycles and enter to win a Forty-Eight, the brand new motorcycle from the HARLEY-DAVIDSON Dark Custom line. Festival-goers will also receive free motorclothes, gifts and gear while available at the tent.
For more information:
http://www.h-d.com/darkcustom
http://www.bonnaroo.com
PRESS CONTACTS MSO (onsite at Bonnaroo):
Libby Coffey
626-676-4993 CELL
LCoffey@msopr.com
Alexandra Greenberg
213-216-1755 CELL
agreenberg@msopr.com
PRESS CONTACT, Harley-Davidson:
Paul James
414-343-8735
Paul.james@harley-davidson.com
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