NASHVILLE |FOR IMMEDIATE RELEASE
February 21, 2008
FUEL TV AND MYSPACE RECORDS ANNOUNCE PENNYWISE GIVEAWAY
LOS ANGELES, CA–FUEL TV and MySpace Records have teamed up to give a lucky winner and a friend the chance to fly to Los Angeles and see the seminal punk band PENNYWISE perform live on FUEL TV’s show “The Daily Habit.” This special flyaway promotion ties in to the release of PENNYWISE’s new album Reason To Believe, coming out on March 25, 2008.
To win this trip of a lifetime, fans only need to enter the contest on FUEL TV’s web site, www.fuel.tv, between February 21 and March 6. The winner will be flown with a guest to Los Angeles on March 20 to hang with the band and watch them perform in the studio on March 21.
Ten second-place winners will receive special PENNYWISE prize packs including autographed skate decks, CDs, and PENNYWISE T-shirts.
“We’re thrilled to present to our fans the opportunity to see PENNYWISE, who have been a significant part of the action sports world since their inception,” says Daryl Berg, Fuel TV’s Director, Music Supervision and Licensing.
“FUEL TV is the perfect partner to help launch this next phase of PENNYWISE’s long and storied career,” says J Scavo, MySpace Records, “as their enthusiastic viewership matches perfectly with PENNYWISE’s passionate fan base.”
“The extreme sports crowd has always been super supportive of PENNYWISE,” says guitarist Fletcher Dragge. “Our songs have been used in tons of surf, skate, and snowboard videos and we’re stoked to be working with and performing on FUEL TV.”
In a U.S. record label first, PENNYWISE will be giving away its new album for FREE. Beginning March 25, 2008, fans around the world will be able to obtain a high-quality, DRM-free download from MySpace for a period of two weeks.
This marks the first time a U.S. record label has provided an artist with the opportunity to offer a new album free of charge and the first time MySpace has offered a full album download with a worldwide push. This music industry precedent is a result of the collaboration between the band, their new label MySpace Records, MySpace.com and Textango (provider of creative solutions for distributing music via text messaging).
On the same day Reason To Believe becomes available for free download (March 25), PENNYWISE and MySpace Records will also release a CD version of the album to retail outlets for sale, containing the same songs as the downloadable version. There will also be a limited-edition double-vinyl version available on April 8 with two extra exclusive tracks.
To download the album for free beginning March 25, 2008, users simply have to add promotional partner “Textango” (www.myspace.com/textango) as a MySpace friend (anyone can create a MySpace account for free).
MySpace:
Dani Dudeck
(310) 969-7148
ddudeck@myspace.com
FUEL TV
John Stouffer
(310) 444-8564
jstouffer@fuel.tv
PENNYWISE
(818) 380-0400
Kristine Ashton-Magnuson ext. 233
kashton@msopr.com
Libby Henry ext. 224
lhenry@msopr.com
About MySpace Records
In November 2005 MySpace launched MySpace Records to create an entertainment hub that enables music fans to connect with bands and the record label in new and innovative ways. MySpace Records continues to tap into the still thriving independent music community and operate as a full-service independent label, structured with its own marketing, sales, and A&R departments. MySpace Records has a growing roster of artists that run the gamut from rock to singer/ songwriter to punk to R&B.
About MySpace
MySpace, a unit of Fox Interactive Media Inc., is the premier lifestyle portal for connecting with friends, discovering popular culture, and making a positive impact on the world. By integrating web profiles, blogs, instant messaging, e-mail, music streaming, music videos, photo galleries, classified listings, events, groups, college communities, and member forums, MySpace has created a connected community. As the first ranked web domain in terms of page views*, MySpace is the most widely-used and highly regarded site of its kind and is committed to providing the highest quality member experience. MySpace will continue to innovate with new features that allow its members to express their creativity and share their lives, both online and off. MySpace's international network includes 20 localized community sites in the United States, Canada, Latin America, Mexico, Austria, Finland, Germany, Italy, Norway, Sweden, Switzerland, UK, Denmark, France, Ireland, Netherlands, Spain, Austria, Japan and New Zealand. Fox Interactive Media is a division of News Corp. (NYSE:NWS – News, NWS.A – News; ASX:NWS – News, NWSLV – News).
*Among the top 2000 domains comScore Media Metrix, September 2007. For more information on comScore Networks, please go to http://www.comscore.com.
About FUEL TV
FUEL TV is the action sports lifestyle network for skateboarding, snowboarding, surfing, BMX, freestyle-motocross, and wakeboarding. A unit of Fox Cable Networks, FUEL TV was launched July 1, 2003 and is seen in 24-million U.S. homes. To subscribe to FUEL TV, call 877-4-FUEL-TV. For program times and other information, visit www.fuel.tv.
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FUEL TV AND MYSPACE RECORDS ANNOUNCE PENNYWISE GIVEAWAY
