DT: MARCH 10, 2010
FR: LIBBY COFFEY/ALEXANDRA GREENBERG, MSO
***HARLEY DOES AUSTIN***
SATURDAY, MARCH 20 AT CLUB DEVILLE
DAYTIME PARTY DURING SXSW WITH PERFORMANCES BY
Priestess, Thee Oh Sees, River City Tan Lines and Bear Hands
“Thrill of the Throttle”
Stationary Harley-Davidson® Dark Custom bikes allow riders to jump on, start up, rev the engine, shift through the gears and experience motorcycle riding available at top SXSW day parties:
Thursday, March 18: Full Metal Texas, My Old Kentucky Blog and Showdown at Cedar Street presented by FILTER
Friday, March 19: SPIN party and Mess With Texas
Saturday, March 20: “HARLEY DOES AUSTIN” day party at Club deVille and Mess With Texas
HARLEY DOES AUSTIN: music meets motorcycle culture…
Get on the bike, rev up the engine, and let’s go!
The unmistakable roar of HARLEY-DAVIDSON® motorcycles will descend on Austin, TX next week during SXSW 2010 for a series of events.
Set for Saturday, March 20 from noon to 6:00pm at Club deVille (900 Red River St.), the HARLEY DOES AUSTIN daytime party will feature a diverse array of indie rock acts including: Priestess, Thee Oh Sees, River City Tan Lines and Bear Hands.
Throughout the week, HARLEY-DAVIDSON® will be offering rides from the Dark Custom line for licensed motorcycle riders by appointment only.
For those curious about motorcycles but without a license, HARLEY-DAVIDSON® is offering the unique “Thrill of the Throttle” riding experience on our specially set up stationary Dark Custom bikes which allow riders to jump on, start up, rev the engine and shift through the gears. The “Thrill of the Throttle” rides will be available at the following top SXSW day parties:
THURSDAY, MARCH 18
Full Metal Texas Party–Emo’s 603 Red River Road (W 6th Street at Red River)
TIME: 12:00pm-6:00pm
My Old Kentucky Blog–Mess With Texas Lot (across from Fader Fort)
E 4th Street at San Marcos
TIME: 11:00am-6:00pm
Showdown at Cedar Street (presented by FILTER) Cedar St Courtyard 208 W 4th Street (between Colorado + Lavaca)
TIME: 11:00am-6:00pm
FRIDAY, MARCH 19
SPIN at SXSW–Stubb’s 801 Red River Road (between 8th & 9th Streets)
TIME: 12:00pm-6:00pm
Mess With Texas–E 4th at San Marcos
TIME: 12:00pm-9:00pm
SATURDAY, MARCH 20
HARLEY DOES AUSTIN (Harley-Davidson day party)
Club Deville
900 Red River Road (at 9th St.)
TIME: 12:00 pm – 6:00 pm
RSVP: RSVP@MSOPR.COM (PRESS and INDUSTRY ONLY)
*General Admission can RSVP via FaceBook at: http://www.facebook.com/home.php?#!/event.php?eid=348964749938&ref=mf
Note: Free show, but space is limited, please RSVP.
BANDS:
Priestess: www.myspace.com/priestess
Thee Oh Sees: www.myspace.com/ohsees
River City Tan Lines: www.myspace.com/rivercitytanlines
Bear Hands: www.myspace.com/bearhandsband
Mess With Texas
East 4th St at San Marcos
TIME: 12:00pm-9:00pm
On Saturday at HARLEY DOES AUSTIN, partygoers can enter onsite to win a Forty-Eight (pictured above and below), the brand new motorcycle from the Harley-Davidson® Dark Custom line. Fans will also receive free motorclothes and gear while available. In addition, some of the artwork from the most recent Art of Rebellion show–presented by Harley-Davidson and which brought together together 10 iconic rock poster artists including Art Chantry, Brian Ewing, Derek Hess, Dirty Donny, Frank Kozik, Harpoon, John Van Hamersveld, Lindsey Kuhn, Tara McPherson and The Pizz–will be on display at the party. Check out Art of Rebellion here: http://www.harley-davidson.com/wcm/Content/Pages/Dark_Custom/dark_custom_art_rebellion.jsp.
Pictured above the Harley Davidson Dark Custom “Forty-Eight.”
The Harley-Davidson® Dark Custom line fuses minimalist design with a vintage feel evoking the adventurous spirit of the dawn of the 60’s motorcycle rebellion. Harley-Davidson® Dark Custom features six individually customizable motorcycles: The Nightster, Iron 883, Cross Bones, Fat Bob and Street Bob and the new Forty-Eight.
For more information, go to: www.h-d.com/darkcustom.
http://www.facebook.com/darkcustom
PRESS CONTACT, MSO:
818-380-0400
Libby Coffey LCoffey@msopr.com, ext 224
Alex Greenberg AGreenberg@msopr.com, ext 223
PRESS CONTACT, Harley-Davidson®:
414-343-8735
Paul.james@harley-davidson.com
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