NASHVILLE |FROM: MITCH SCHNEIDER/TODD BRODGINSKI/MARCEE RONDAN
JOE PERRY DISHES IT UP ON ‘EMERIL LIVE’;
THE AEROSMITH GUITARIST SHARES HIS ‘BONEYARD BREW WITH EMERIL LAGASSE SUNDAY, JUNE 27 ON THE FOOD NETWORK
JOE PERRY has been known as a hot guitarist–now he’s getting recognition for his own brand of hot sauce called “Joe Perry’s Rock Your World Boneyard Brew.” Look for the AEROSMITH guitarist to get in the kitchen with master chef Emeril Lagasse, spicing up food with the “Boneyard Brew”–available now in select markets and via the company’s website–on the Food Network’s “Emeril Live.” The program airs Sunday, June 27 at 3:00 PM ET/PT and again Sunday, August 8 at 8:00 PM ET/PT.
In a profile of PERRY and his fiery concoction, from the July 2004 issue of Bon Appétit magazine (on stands now), he described the genesis of the Brew: “I found myself carrying six bottles of hot sauce around everywhere I went in order to morph together the right mix, because some sauces work better for barbecue and others work better for eggs…A really strong habanero flattens your taste buds. It’s like listening to really loud music all the time. You don’t hear any of the nuance anymore. That’s when I decided to make my own.”
Check out www.joeperrysrockyourworld.com to order a bottle of the sauce, which has PERRY’s personal stamp. As he reveals on the website, “I teamed up with David Ashley of Ashley Foods to create a brew of my own. I use it myself. I don't just slap my name on the bottle. I was involved with every step of development; from the way the sauce tastes to the type of bottle and packaging concept. So what's next? Well we have a few other sauces we are thinking about, but whatever it is, it will rock your world.”
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