DATE: MARCH 12, 2013
FROM: MARCEE RONDAN/TODD BRODGINSKI/MITCH SCHNEIDER
THE WHO
AND ELVIS COSTELLO:
‘WHO CARES’
BENEFIT FOR
TEEN CANCER AMERICA
MEMORIAL SLOAN-KETTERING CANCER CENTER
RAISES $1.6 MILLION
PROCEEDS RAISED WILL GO TO
TEEN CANCER AMERICA UNIT
AT MEMORIAL SLOAN-KETTERING
Legendary rockers THE WHO and Elvis Costello & The Imposters performed an intimate concert Thursday, February 28 at New York City’s Theater at Madison Square Garden to raise funds for Teen Cancer America. The benefit concert raised more than $1.6 million for the Teen Cancer America Unit at Memorial Sloan-Kettering Cancer Center in New York City.
Teen Cancer America is igniting a movement around changing the way teens and young adults with cancer are treated and supported from the point of diagnosis. Funds raised from the benefit will go towards helping the hospital develop programs designed to give the very best chance of a positive outcome both physically and emotionally. In addition to state-of-the-art facilities to keep patients occupied during long stays in hospital, the units will strive to provide an environment where they can meet others in a similar situation, helping to support their transition between teen and adulthood.
Roger Daltrey and Pete Townshend are the driving force behind Teen Cancer America. After more than a decade of working with Teenage Cancer Trust in the UK, they bring their passion for making a difference in the lives of teens and young adults with cancer to the United States. This special show marked THE WHO’s final show of the band’s 2012-2013 AEG Live 38-date critically acclaimed North American tour.
www.teencanceramerica.org
whocares.teencanceramerica.org
www.mskcc.org
www.thewho.com
www.teenagecancertrust.org
Press Releases & Assets
http://www.msopr.com/n/client-roster/the-who/
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About Memorial Sloan-Kettering Cancer Center
Memorial Sloan-Kettering Cancer Center is the world’s oldest and largest private institution devoted to prevention, patient care, research and education in cancer. Its scientists and clinicians generate innovative approaches to better understand, diagnose and treat cancer. The Center’s specialists are leaders in biomedical research and in translating the latest research to advance the standard of cancer care worldwide. For more information, go to www.mskcc.org.
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